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1 surenchère
surenchère [syʀɑ̃∫εʀ]feminine noun* * *syʀɑ̃ʃɛʀ1) ( enchère supérieure) higher bidfaire une surenchère de 50 euros — to bid 50 euros more ( sur quelqu'un than somebody; sur quelque chose for something)
2) ( exagération) escalation* * *syʀɑ̃ʃɛʀ nf1) (aux enchères) higher bid, (sur prix fixe) overbid2) (= exagération) overstatement* * *surenchère nf1 ( enchère supérieure) higher bid; faire une surenchère sur qn to bid higher than sb; faire une surenchère de 500 euros to bid 500 euros more ou higher (sur qn than sb; sur qch for sth);2 ( exagération) escalation; une surenchère de violence an escalation of violence; faire de la surenchère dans la violence ( terroriste) to commit acts of increasing violence; ( au cinéma) to make increasingly violent films; la surenchère sur les diplômes the demand for graduates with higher and higher qualifications; faire de la surenchère to try to go one better, to try to get one up; faire de la surenchère électorale to make more extravagant promises than one's electoral opponents; il fait de la surenchère dans le racisme/l'anticommunisme he goes a bit overboard on racism/anticommunism.[syrɑ̃ʃɛr] nom féminin2. (figuré)la surenchère publicitaire/médiatique advertising/media exaggeration
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